Content Writing
Words that explain what you do, get found on search, and sound like you.
- How longMonthly
- How we workSubscription
- OptionsStarter, Growth, Scale
What you receive
Articles, pages and newsletters that explain what you do, get found on search and sound like you, every month.
What should we write about?
You receiveA topic plan
Every piece earns its place by answering a real question.
What it is. A plan of topics drawn from what your customers ask and search for.
Why it matters. Every piece earns its place by answering a real question.
Who will actually write it?
You receiveArticles and web pages
Regular, useful content without taking your time.
What it is. Articles and page copy written for your readers, in your voice.
Why it matters. Regular, useful content without taking your time.
How do we stay in touch?
You receiveNewsletter issues
Customers remember you between purchases.
What it is. Newsletters that share news and useful ideas with your list.
Why it matters. Customers remember you between purchases.
Will people find it?
You receiveSearch-friendly titles and summaries
Your writing reaches people who are already looking.
What it is. Titles and summaries written for search engines and AI answers, as well as readers.
Why it matters. Your writing reaches people who are already looking.
Is it accurate?
You receiveEditing and fact checks
Nothing goes out that could embarrass you.
What it is. Every piece edited and its facts checked before you see it.
Why it matters. Nothing goes out that could embarrass you.
Do we get the final say?
You receiveYour approval before publishing
You stay in control of what carries your name.
What it is. Nothing is published until you approve it.
Why it matters. You stay in control of what carries your name.
Choose the level that fits
Every tier includes everything in "What you receive". The quote confirms the exact scope.
Starter
A regular voice
- 2 articles a month, up to 1,000 words
- Topic plan
- Images for each article
Growth
Building authority
- 4 articles a month, up to 1,500 words
- 1 newsletter a month
- Topic plan and search research
Scale
A content engine
- 8 articles a month
- 2 newsletters a month
- Web page copy updates
- A long-form guide every quarter
From brief to done
- 1
Month 1
Plan
The topic plan and your voice agreed.
- 2
Every month
Write and publish
Pieces drafted, checked, approved and published.
- 3
Each quarter
Review
What worked, and the next topics.
Is anything we post actually working?
Content snapshot. What your last three months of posts tell us: what people respond to, what to stop, and five ideas to try.
- Send us your social links
- A short report with what to keep, what to stop and five ideas
- It is free. There is nothing to pay and nothing to sign.
- The report is yours to keep and share, whatever you decide.
- No sales call unless you ask for one.
Questions people ask
How much does it cost?
We send a written quote after your request: what it covers and what it does not. The tier, scope and timing set the price.
Could I just use AI for this?
AI writes posts and adverts quickly. Knowing which ones to publish, measuring what works and keeping your voice steady month after month is the job. We use AI for drafts, and a person approves everything before it goes out.
Who owns the work?
You do. Code, designs, files and documents are yours, and the quote says so in writing.
Can we change the scope?
Yes. If something needs adding or removing, we agree it in writing before we do it.
Can we stop?
Yes. The quote states the notice period. Usage such as messages, ads or AI is charged at the rate in the quote and stops when you do.